THE ACADEMY

Be professional in education.

PRIVATE COLORS BEAUTY & MAKEUP ACADEMY was founded by Casey Gooi, a professional makeup artist and trainer with experiences of more than a decade in field. The Academy was officially established in year 2016, offering wide range of professional makeup and beauty courses with its content designed according to professional standard.

The Academy provides platform for students to obtain essential certificates on professionalism such as certificate of SKM (Sijil Kemahiran Malaysia), and other related profession certificates. The Academy is dedicated to provide quality education and produce highly-trained professionals in field.

Mission

MISSION

Your future, our duty.

Provide

Extensive enhancement courses to enrich students’ knowledge and skills for future career opportunities.

Committed

To provide exclusive and intensive professional training to ensure high quality graduates.

Endeavour

To promote hard, also soft skills to increase students’ market value.

Strive

To create a flexible educational platform to embrace various students’ personality and learning style.

Vision

VISION

The belief that we strive for.

To be a gateway to opportunities for students to achieve their full potential and to meet academic or career goals.

Highlights

HIGHLIGHTS

Quality requires extraordinary teaching.

Profile Building

A well-built professional profile is an essential part of your sales and marketing tools. Our Academy is very much attentive on this facet and therefore provide a personal professional profile for our graduates which comprises your productions throughout the learning process in Academy.

Quality

We believe that to be successful we have to possess external qualities as well as internal quality. External quality as in the quality of us being presentable, and internal quality which comprise work quality enhanced from intensive training, quality of human from the instillation of moral values, and essentially the quality of soft-skills.

Overall Styling

We understand that to portray a completed overall outlook, makeup has to incorporate with also hairstyle and costume. Therefore our Academy not only focuses on educating the knowledge of makeup, but places importance on other necessary aspects as well.

Image Building

Our academy endeavors to enhance not only your vocational proficiency, we also guide you in managing your personal impression in order to portray a positive professional image.

Reveal your true colors.

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Students' and Customers' Reviews

A very unique class! They answer any queries you may have. As someone who already has been doing makeup for years, this has helped to brush up and sharpen my skills. Here's my model's eyeshadow progression! From patchy pink to smooth dark blending!!! (Day 1 vs Day 6)

N M

April 24, 2025

Lurveeee !💜EVERYTHING LURVEEE🔥✨Easy to understand and absorb the information and tips!Thank you KC,Keith and Zed!!🫶🏽🔥

Natashah Faith

April 24, 2025

Privatecolours academy was super amazing with their makeup skills and even for myself I feel very excited for every single training day !!! Casey makeup skills was Power !! Kith presentation was so knowledgeable and he know what are we asking for.Zed photography skill was super smooth and eye catching !! Love !

Kelvin Tan

April 24, 2025

Casey,Keith,Zed very friendly and very knowledgeable I’m so glad that I attended this class very helpful to improve my skills in my role 🙏🏻🥹

IS PIMSIRI

April 24, 2025

I am excited to attend the 2 days make up class. My instructor is Ms Hui Qing. She is patient in guiding me the badic and step by step.

I am now confident with lifestyle make up. Today, I just completed my dinner / event make up lesson. I am super happy with my progress.

From a person who only put lipstick and foundation (without blushers), i am able to complete a full make up for my daily business meeting. Love the lessons very much.

Thank you !!

Esther Yeap

April 29, 2025

All reviews are authentic and sourced from Google and Facebook.

Reviews from Corporate

We tapped on Private Colors Academy's expertise to partner in elevating the artistry skills of our Beauty Specialists. From the start of the collaboration, they understood what we needed our Specialists to learn; they were flexible enough to create a custom-made artistry course targeted to our end goal. The training they provided was all-encompassing, covering essential artistry knowledge, professional etiquette, and technical hands-on skills.

The instructors are experienced professionals invested in each of our Specialists' progress. Their personalised feedback helped them improve throughout the program.

In just a span of the 2-week course, we saw much improvement in the skills of our Beauty Specialists, and they are continuously improving beyond the classroom, applying what they have learnt back on the job.

We cannot recommend Private Colors Academy highly enough for makeup training and certification.

De Guzman Colleen

Training Manager, Sephora Singapore Pte Ltd